A major American oil company needed to understand more about the Caspian in order to draw out principal strategic options for its products and services. Outsights co-created scenarios for the future of Caspian over a four month period, including interviews with key stakeholders, research provided by the company, and facilitated workshops to draw out key issues for the company.

The scenarios focussed on the growing power of Russia and China; the opening up of Kuwait, Iran and Iraq to foreign oil companies; and early Caspian routes going through Russia causing unrest and turmoil.

Outsights was able to structure a strategic conversation on the future of the Caspian amongst a diverse group of people from all over the world, attain crisp focus on possible strategies and actions for the evacuation of product from the region. The scenarios were then tested a year later to ensure they were robust and relevant to the company's strategy.